The Proton e.MAS 7 is finally here, and the national carmaker’s first-ever EV has been crash tested too. Naturally, the electric SUV gets the full five-star rating from the New Car Assessment Program for Southeast Asia (ASEAN NCAP), and you can see how it performs in the crash test video below.
It’s worth noting that the e.MAS 7 is tested under the 2021 – 2025 protocol in the ASEAN NCAP assessment. With a total score of 92.57 points, “ASEAN NCAP is pleased that the new e.MAS 7 has made a fitting achievement in the ASEAN NCAP assessment with the various technologies that it offers in the model, both passive and active safety.”

To recap, two variants of the e.MAS 7 are offered. There’s the base Prime model for RM109,800, while the higher-end Premium variant is priced at RM123,800. To sweeten the deal, the first 3,000 customers will also get a RM4,000 rebate on the e.MAS 7, bringing down the prices to RM105,900 and RM119,800 for the Prime and Premium models respectively.
For that kind of money, the electric SUV comes with six-year unlimited mileage vehicle warranty, along with an eight-year/160,000km warranty on the battery and components.
Naturally, the range-topping Premium version of the e.MAS 7 has all the bells and whistles. These include a larger 60.22kWh battery that can provide a range of up to 410km – as measured on the stringent WLTP cycle – support for 100kW DC charging, a panoramic sunroof, powered tailgate, as well as 19-inch alloy wheels.









As for the more affordable e.MAS 7 Prime, it features a smaller 49.52kWh battery, offering up to 345km of WLTP range on a single charge. DC charging has also been slightly lowered to 80kW, though AC charging remains at 11kW, similar to the Premium model. Aside from that, it sports 18-inch wheels too.
Beyond these differences, both variants of the e.MAS 7 are powered by the same front-mounted electric motor that produces 160kW (218PS) and 320Nm of torque. This is good for a 0-100kmph time of only 6.9 seconds to a top speed of 175kmph. Oh, ADAS is also standard equipment, which is great.









To recap, the Proton e.MAS 7 is priced at RM109,800 and RM123,800 for the Prime and Premium models respectively, and it’s worth noting that the first 3,000 customers will get a RM4,000 rebate on the EV. If you’re keen to book the e.MAS 7, you can do so through the Proton e.MAS app, which can be downloaded from the Apple App Store, Google Play Store, and Huawei AppGallery.