Apple “Scary Fast” Event Set for 31 October – New M3 Macs Expected
October 25, 2023 Andrew Cheng

Just a month after its iPhone event, Apple is set to hold yet another product launch next week on 31 October. Chances are, the Cupertino company will be unveiling new Mac products, and they could be powered by its new M3 chip.

After all, the October launch is dubbed “scary fast,” so it’s only natural to assume that faster Macs will be revealed at the event. On top of that, the Apple logo animation in the launch teaser eventually turns into macOS’ Finder icon, which essentially confirms that new Mac products are on the way.

Rumours are suggesting that Apple could be unveiling new MacBook Pro laptops at the October event. This means that the current 14-inch and 16-inch MacBook Pros could be refreshed with the new M3 chip. Aside from that, an updated 24-inch iMac is said to be on the cards too.

It’s less than a week away to 31 October, so we won’t have to wait that long to find out what Apple has in store for Macs this time around. The event will be livestreamed on Apple’s very own website at 8AM on that day for us here in Malaysia.