Coway Refreshes Brand Identity in Malaysia – Offers Air-Conditioner & Massage Chair
May 17, 2023 Andrew Cheng

To celebrate its 17th anniversary here in Malaysia, Coway refreshed its brand identity with a new logo and an expanded product lineup. While the brand is mainly known for its range of water and air purifiers, Coway now sells mattresses, air-conditioner, and even massage chair too.

It’s worth noting that Malaysia is actually the only market where Coway offers the air-conditioner and massage chair. The air-conditioner is offered on a rental basis from RM100 a month, while the massage chair can also be rented on a monthly basis (RM145) or bought outright (RM8,199).

“2023 has been great for us at Coway Malaysia. On top of celebrating the 17th year of serving the Malaysian market, we are honoured to be part of many life-changing moments in the Malaysian households with our products and services,” said the managing director of Coway Malaysia, Kyle Choi.

“And now, we are launching our refreshed brand identity which represents our dedicated commitment to innovation, quality, and customer satisfaction, as well as our vision to empower Malaysians to live healthier and happier lives,” he added.

If you’re keen to check out Coway’s new product offerings – there are quite a number of them now – head on to its official website.